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FAQ

Questions we get asked a lot.

Everything you need to know about FORMA, our programs, and how we can help your team.

FORMA - AI for everyone
  • Absolutely. FORMA was built specifically for non-technical professionals. If you can send an email, you can learn AI with us. No coding, no jargon, just practical skills you'll use immediately.

  • It does. AI isn't just for tech companies. Whether you're in finance, healthcare, media, or retail, AI can transform how you research, communicate, strategize, and produce work. We show you exactly how, in the context of your role.

  • We are not here to teach you how to do your job. You are already established pilots in your field. What we are here to do is turn you into astronauts. To help you reach higher, produce better work, and operate at a level you did not think was possible. The astronaut represents that next version of you, the one who has learned to navigate AI with the same confidence you already bring to your craft. That is the transformation. From pilot to astronaut.

  • YouTube won't customize a lesson to your industry. We teach AI through the lens of your actual work, led by OpenAI-certified prompt engineers who've done this at scale across Fortune 500 companies. You leave with workflows, not just knowledge.

  • No. We train across all major AI tools including ChatGPT, Gemini, Claude, CoPilot, Gamma, and more. We're tool-agnostic. We teach you how to think with AI so you can adapt to any platform, today and in the future.

  • Our flagship is a 6-hour intensive, but we offer formats from half-day sessions to focused 90-minute sprints. We tailor duration to your team's needs and schedule.

  • Open programs start at $500/seat (virtual) and $600 to $750/seat (in-person). Private sessions are scoped to your team. Contact us for a custom quote.

  • Both. We run virtual programs globally and in-person sessions where it makes sense.

  • That's what we do best. Every private engagement is tailored. We learn your workflows, your tools, and your pain points before we build a single slide.

  • We design for mixed skill levels. Beginners get grounded, advanced users go deeper. Nobody sits through stuff they already know.

  • Yes. Responsible AI use is woven into every program, not as a separate lecture, but in the context of how your team will actually use these tools.

  • Yes. Each program includes a third-party accredited certification upon completion. Different programs carry different certifications, so credentials grow as you do.

  • Yes. We run recurring programs with organizations that want to build AI fluency over time, not just in a single session. These multi-session series advance your team progressively as the tools and their skills evolve.

  • Yes, because we don't just lecture, we build. You leave with real workflows integrated into your daily work. Plus, every program includes a third-party certification, and we offer ongoing support to keep you sharp long after the session ends.

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